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About RBM Digital

We're Not a
Typical Agency.
Good.

RBM Digital is a specialist SEO agency in Birmingham built on a simple belief: local businesses deserve honest, expert digital marketing — not inflated retainers, confusing reports, or agencies who disappear after the contract is signed.

⭐ Top Rated Plus · Upwork 📍 Birmingham, England 🕐 7+ Years Experience ✓ No Lock-In Contracts
⭐
Top Rated Plus Upwork · 5,000+ hours verified
Arshad Saqib — Founder & Lead SEO Strategist, RBM Digital Birmingham
Arshad Saqib Founder & Lead SEO Strategist
Our Story

Built from the Ground Up.
Proven by Results.

RBM Digital started with one freelancer, one laptop, and a belief that local businesses were being underserved by agencies more interested in retainers than results. Founder Arshad Saqib began offering specialist local SEO services on Upwork in 2017 — quickly earning a Top Rated Plus badge and over 5,000 verified hours of client work.

What started as a freelance operation grew into a full agency as clients returned, referred their networks, and asked for more. Today, RBM Digital operates as a registered UK company (RBM Digital Ltd, trading as Rank Blu Marketing) with a team of specialists, a physical presence in Birmingham, and a growing portfolio of UK businesses ranking at the top of Google.

We remain deliberately focused. We don't try to do everything. We do SEO — local SEO, AI SEO, technical SEO, and eCommerce SEO — exceptionally well. That focus is what makes us different from every other digital agency in Birmingham.

"I started RBM Digital because Birmingham's local businesses deserve the same quality of digital marketing that big corporations get — without the inflated fees, the jargon, or the 12-month lock-in contracts."
Our Journey
✦
2017
First Upwork Client
Arshad takes on his first local SEO client on Upwork — a restaurant in Texas. They reach #1 on Google Maps within 90 days. The proof of concept that everything would be built on.
✦
2019
Top Rated Plus Badge Earned
After 2,000+ hours of verified work and a 100% Job Success Score, Upwork awards Top Rated Plus status — placing RBM in the top 3% of all agencies on the platform.
✦
2021
Rank Blu Marketing Agency Launched
Growing client demand means going beyond solo freelancing. Rank Blu Marketing is launched as a branded agency, bringing on a team of SEO specialists to handle an expanding portfolio of clients.
✦
2023
5,000 Upwork Hours Milestone
A verified milestone — 5,000+ hours of client work completed on Upwork alone, across local SEO, GBP management, technical audits, and eCommerce SEO projects worldwide.
✦
2025
RBM Digital Ltd — Birmingham
RBM Digital Ltd is registered in England & Wales. A dedicated UK presence, a Birmingham-based team, and a new chapter in building the region's most results-focused SEO agency.
✦
2026
AI SEO Service Launched
Recognising the shift in how people search, RBM Digital becomes one of the first SEO agencies in Birmingham to offer a dedicated AI SEO and Generative Engine Optimisation (GEO) service.
How We Operate

The Principles That
Drive Everything We Do

01
🎯

Results Over Reports

We don't optimise for looking busy. Every task we do connects directly to your business goals — more calls, more enquiries, more revenue. If we can't tie an activity to a measurable outcome, we don't do it.

02
🔍

Radical Transparency

You'll always know exactly what we're doing, why we're doing it, and what it achieved. Monthly reports in plain English. No black boxes. No jargon. No hiding behind complexity.

03
🤝

Earn It Every Month

We don't lock clients into 12-month contracts because we believe we should earn your business every single month with results. If you're not happy, you can leave. That's not a risk — it's confidence.

04
🧠

Specialist, Not Generalist

We don't do social media management, email marketing, or brand strategy. We do SEO. Specialising makes us significantly better at what we do than agencies trying to be everything to everyone.

05
📈

Long-Term Thinking

We build sustainable rankings that compound over time — not short-term tricks that collapse when Google updates. Every strategy we implement is built to last and continue paying dividends for years.

06
🌍

Globally Proven, Locally Focused

Our experience spans the UK, US, Canada, and beyond — which means we bring world-class SEO thinking to Birmingham's local market. Global expertise. Local commitment.

The Team

The People Behind
Your Rankings

A small, specialist team — every person focused on one area of digital marketing and genuinely excellent at it. No juniors running your account unsupervised. No account handoffs. You work with the people who actually do the work.

Arshad Saqib — Founder & Lead SEO Strategist at RBM Digital, Birmingham
Founder
Arshad Saqib
Lead SEO Strategist & Founder

Arshad founded RBM Digital after 7+ years of specialist local SEO work that took him from his first Upwork client to Top Rated Plus status with 5,000+ verified hours of client work. He has ranked businesses across the UK, US, and internationally in some of the most competitive local markets — dental, medspa, legal, home services, and eCommerce.

His core expertise lies in Google Business Profile optimisation, Google Maps ranking strategy, technical SEO, and AI SEO — where he is one of the earliest practitioners in the Birmingham market. He personally oversees strategy for every client account at RBM Digital.

Top Rated PlusUpwork — verified
5,000+ HoursVerified client work
7+ YearsLocal SEO specialist
50+ BusinessesRanked across UK & globally
View Verified Upwork Profile →
OB
Birmingham
Oliver Byrne
UK Director & Head of Client Relations

Based in Birmingham, Oliver is the local face of RBM Digital — the person clients meet, talk to, and work with on the ground. He manages client relationships, onboarding, and ensures every campaign is running on schedule and delivering against targets.

Client Management Business Development Reporting
AM
SEO
Amjad Maqsood
Senior SEO Analyst

Amjad leads keyword research, competitive analysis, and on-page optimisation across our client portfolio. With a background in search marketing and 5 years of experience, he spots ranking opportunities that others miss and translates them into clear execution plans.

Keyword Research On-Page SEO Competitor Analysis
JP
PPC
James Parker
Paid Ads Manager

James manages all Google Ads and Meta advertising campaigns. He's obsessive about cost-per-lead and has never run a campaign without full conversion tracking. His campaigns consistently outperform industry benchmarks across legal, home services, and healthcare clients.

Google Ads Meta Ads Conversion Tracking
SA
Technical
Salman Ashraf
Technical SEO Specialist

Salman handles all technical SEO audits, site speed optimisation, schema markup implementation, and crawlability fixes. He's the person who finds the hidden issues that are silently costing clients rankings — and methodically fixes every single one.

Technical Audits Core Web Vitals Schema Markup
TB
Design
Tom Bradley
Web Design Lead

Tom designs and builds every website that leaves RBM Digital. His philosophy is simple: a website should load fast, look professional, and convert visitors into leads. He builds exclusively in WordPress and has never handed over a site scoring below 90 on PageSpeed.

WordPress UX Design Speed Optimisation
AS
Local SEO
Azeem Sattar
Local SEO & Citations Specialist

Azeem manages Google Business Profile optimisation, citation building, and review strategy for the majority of our local SEO clients. He has submitted citations across 500+ directories and helped dozens of businesses climb from invisible to the Google Maps top 3.

GBP Management Citation Building Review Strategy
7+
Specialists on
the team
50+
Businesses ranked
across the UK
5K+
Verified Upwork
hours logged
98%
Client retention
rate
6
Specialist services
offered
Our Toolkit

The Tools We Use
to Get You Results

📊
SEMrush
Keyword & competitor research
🔗
Ahrefs
Backlink analysis & audits
🐸
Screaming Frog
Full site crawl & technical audits
📍
BrightLocal
Local rank tracking & citations
⬜
Whitespark
Local citation building
📈
Looker Studio
Client reporting dashboards
🔍
Google Search Console
Indexation & performance data
📉
Google Analytics 4
Traffic & conversion tracking
📞
CallRail
Call tracking & lead attribution
⚡
PageSpeed Insights
Core Web Vitals & speed analysis
🗺️
Google Business Profile
GBP management & optimisation
🤖
AI Monitoring Tools
ChatGPT, Claude & Gemini visibility
Work With Us

Ready to Work With
Birmingham's Most
Dedicated SEO Team?

Every client relationship starts with a free audit — no obligation, no sales pitch. We look at your business, your market, and your competitors, then tell you honestly what we'd do and what it would deliver. The rest is up to you.

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